---
title: "Adding CTV to Your Campaign"
slug: "adding-ctv-to-your-campaign"
tags: ["Connected TV", "CTV", "Ad Set"]
updated: 2025-12-10T21:18:20Z
published: 2025-12-10T21:18:20Z
canonical: "help.quantcast.com/adding-ctv-to-your-campaign"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.quantcast.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Adding CTV to Your Campaign

## **Adding CTV to a New/Existing Campaign**

### **Targeting**

1. You can create a new campaign or locate an existing campaign on the campaign page. Hover over the campaign name, and then select **New Ad Set**.

> **Note**: CTV is available on Reach, Traffic, and Conversion campaigns.

![Overview of Quantcast campaigns showing budget, delivery status, and results for each campaign.](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Campaign%20Table%20hover.png?sv=2026-02-06&spr=https&st=2026-11-08T07%3A25%3A35Z&se=2026-11-08T08%3A25%3A35Z&sr=c&sp=r&sig=oGanmxAIrdR%2B%2BEx1Km1efognZCPDlBCQIzWmX%2F2mwTs%3D)

1. Enter a name for the ad set, then add a reference number (if applicable).
2. In the new ad set, under **Targeting** > **Channel**, select **CTV.**

![The interface displays options for selecting Connected TV, Web, or Mobile channels.](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Ad Set CTV(1).jpg?sv=2026-02-06&spr=https&st=2026-11-08T07%3A25%3A35Z&se=2026-11-08T08%3A25%3A35Z&sr=c&sp=r&sig=oGanmxAIrdR%2B%2BEx1Km1efognZCPDlBCQIzWmX%2F2mwTs%3D)

### Media Packages

Under the **Media Package**, select your desired package. We recommend using the **CTV Performance** package as it has been optimized to turbocharge your CTV outcomes.

![Inventory options showcasing CTV Performance as the recommended choice for campaigns.](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Ad%20Set%20Inventory%20CTV.png?sv=2026-02-06&spr=https&st=2026-11-08T07%3A25%3A35Z&se=2026-11-08T08%3A25%3A35Z&sr=c&sp=r&sig=oGanmxAIrdR%2B%2BEx1Km1efognZCPDlBCQIzWmX%2F2mwTs%3D)

For complete instructions on creating a new ad set, see [New Ad Set Creation](/v1/docs/new-ad-set-creation).

### **Creative**

1. Under assets, click on creatives

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Creatives.png?sv=2026-02-06&spr=https&st=2026-11-08T07%3A25%3A35Z&se=2026-11-08T08%3A25%3A35Z&sr=c&sp=r&sig=oGanmxAIrdR%2B%2BEx1Km1efognZCPDlBCQIzWmX%2F2mwTs%3D)

1. Within the creatives, select “upload creatives”
2. Select Video and make sure to select **Only For CTV.** If this is not specified, creatives will not be available to target in the ad set.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/video(1).png?sv=2026-02-06&spr=https&st=2026-11-08T07%3A25%3A35Z&se=2026-11-08T08%3A25%3A35Z&sr=c&sp=r&sig=oGanmxAIrdR%2B%2BEx1Km1efognZCPDlBCQIzWmX%2F2mwTs%3D)

Creative Specs for CTV can be found [**here**](/v1/docs/creative-specifications-ctv)**.**

> **Note:** Once you have selected all targeting parameters for your CTV, check the advanced forecast on the right-hand rail to understand the scale and delivery estimates.