Audience Building
  • 01 Apr 2024
  • 1 Minute to read
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Audience Building

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Article summary

The Quantcast Platform gives you insights and lets you target advertising campaigns based on predefined audiences. You can build audiences off of the general internet population, pixels placed on your website, or offline data you’ve uploaded to Quantcast. These audiences can be updated and customized with a variety of filters, such as demographics, location, devices, and interests.


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