Creating an App Promotion Campaign

Prerequieste: To use the app promotion campaign objective, connect your app to your Quantcast account via your mobile measurement partner (MMP). Please refer to the following Help Center articles.

• AppsFlyer

• Branch

• Kochava

Create Campaign

1. Go to Quantcast Platform and click Add Campaign.

2. Enter a name for the campaign, select ‘App Promotion’, and click continue.

3. On the details tab, select the App to Promote from the dropdown, select the app event or events from the dropdown, and click continue.

4. On the optimization tab, you can set the frequency cap if desired. Click Create Campaign.

Create an Ad Set

Note: For detailed instructions on creating an Ad Set, please see the Ad Set Set Up page.

Clicking the Create Campaign button will take you to the Create a New Ad Set page.

1. Enter a budget and attach creative/s. All creatives should have the attribution impression and click tracking links appended to them to ensure the MMP can measure app attribution. By default, the app event/s you selected at the campaign level are included in the prospecting audience section.

2. Click Publish.