Creative Specifications (CTV)
  • 20 May 2024
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Creative Specifications (CTV)

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Article summary

Creative Specifications 

The Specifications for CTV Creatives on the Quantcast Platform are as follows:

Size Ratio 

16:9 

1920x1080 min

Length 

Fifteen (15) sec and Thirty (30) sec lengths are recommended. We advise running both:15 and:30 sec CTV video ads for the maximum scale and best results. If you don’t have the resources for both creative lengths. Then contact Quantcast Creative Services for help  

  • > :15 sec will run on :15 sec ad slots 

  • < :30 sec - limited inventory available. 

Please reach out to Quantcast Support for more details. 

File Format

  • 3rd party ad serving tags

  • VAST 2.0/3.0/4.0

  • VPAID wrappers are not supported

Video Hosted

  • .mp4 or .mov are supported  

  • FLV and WebM files are not supported 

Max File Size 

  • 10 GB max for third-party creative tag sheets

  • 1 GB max for Quantcast-hosted video creatives

Bit Rates 

  • 18,000 kbps - 30000 kbps

Frame Rate 

  • Must be constant at 24 fps, 25 fps (PAL countries), or 30 fps (NTSC countries)

Audio Sample Rate 

  • 48 kHz



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