FAQs: Exchanges and SSPs

Frequently Asked Questions (FAQs)

How quickly do changes take effect?

Changes to your Supply Partners may take up to 15 minutes to apply.

How can I disable a supply partner only for a specific account under my organization?

For each Supply Partner, you can select accounts that should not be enabled in the Accounts Excluded field.

Does disabling supply partners affect campaign performance?

Any action restricting inventory scale coming into the platform may have a negative effect on campaign performance, especially for lower funnel objectives. Be cautious when disabling inventory sources. Instead, try running experiments to assess the impact on your campaign.

What happens with new supply partner integrations that become available on the platform in the future?

New supply partner integrations will be enabled by default. Users will be notified when new supply partners become available. If you want to disable a new supply partner, use these controls to disable it and exclude their inventory from your organization’s supply footprint.

What happens with Private Auction deal inventory from a Supply Partner that gets disabled?

Any Deal inventory that is actively assigned to a campaign ad set will continue to be available. You cannot access and assign Deals coming from a disabled Supply Partner to any future campaigns.