---
title: "Implementing Quantcast Measure with WordPress"
slug: "implementing-quantcast-measure-with-wordpress"
description: "Learn how to implement Quantcast Measure on your WordPress site with a simple plugin and your unique P-Code for audience analytics."
tags: ["Measure", "Wordpress", "Tagging", "Implementation"]
updated: 2025-12-29T17:33:24Z
published: 2025-12-29T17:33:24Z
canonical: "help.quantcast.com/implementing-quantcast-measure-with-wordpress"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.quantcast.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Implementing Quantcast Measure with WordPress

> [!WARNING]
> **Before you begin:**
> 
> If using [wordpress.com](http://wordpress.com) to host your website, you cannot use the Quantcast Measure functionality.
> 
> If using [wordpress.org](http://wordpress.org) and hosting the website on a different platform, you can use the Quantcast Measure functionality by following the instructions below.

---

We have a WordPress plugin that makes implementing the Quantcast Measure tag on your WordPress site simple and easy.

## **Get your P-Code**

Your “P-Code” is the unique ID associated with your account.

1. Sign in to Quantcast.

2. In the navigation menu at the top of the screen, choose **Accounts** in the **Organization** section.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/QCP_Measure_Organization_Accounts(2).png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

3. On the Accounts screen, you will find your P-Code under the name of the account.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/QCP_Measure_P-Code (1)(1).png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

## **WordPress**

1. Log in to the dashboard of your WordPress site. 2. On your WordPress dashboard, click the **Plugins** button and then click **Add New** to launch the Install Plugins screen.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Screen-Shot-2017-02-23-at-2.43.20-PM-copy-1024x620.png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

3. On the **Install Plugins** screen, search for **Quantcast** in the search box. Then, click **Enter**.

4. The **Quantcast Audience Analytics – by Quantcast** plugin will be at the top of your search results. From here simply click **Install Now**.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Screen-Shot-2017-02-23-at-2.45.56-PM-copy-1024x503.png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

5. When your installation is complete, click on the **Activate Plugin** link located at the bottom left of the screen.

6. Click **Settings** on the menu of your WordPress dashboard and then click **Quantcast** from the drop-down menu.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Screen-Shot-2017-02-24-at-2.33.42-PM-copy.png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

7. Paste your Quantcast Measure p-code in the field labeled **Tracking ID**.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Screen-Shot-2017-02-24-at-2.34.14-PM-1024x527.png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

8. Click the **Save Changes** button and Quantcast Measure will be fully active on your WordPress site. Once you’ve clicked **Save Changes**, two links will appear—one will take you to your public Quantcast Measure profile. The other will take you to your private Quantcast Measure dashboard.

![](https://cdn.us.document360.io/9a180fa0-df3b-4942-a5f6-b3905cf917d9/Images/Documentation/Screen-Shot-2017-02-23-at-2.54.05-PM-1024x479(1).png?sv=2026-02-06&spr=https&st=2026-10-26T14%3A34%3A52Z&se=2026-10-26T15%3A34%3A52Z&sr=c&sp=r&sig=gEqro23vQmXIeWc7oAWNY%2F0YeSvkFqLaVOD3%2BqlWGGk%3D)

> **Note**: It will take 1-2 days for basic audience data to populate in your Quantcast Measure account, and 4-6 days for deeper audience insights to appear. Moving forward, all you have to do to view your audience data is log in to your Quantcast Measure account.