A comprehensive tagging strategy sets your campaign up for success and provides robust audience insights. The following instructions walk you through the process for placing Q Pixels in WordPress.
⚠️ What you need to continue:
Q Pixel (tag code available in the Q Pixel app within the Quantcast Platform)
In this article:
Q Pixel in WordPress
- Log in to WordPress, select Appearance and then Editor.
- Under Templates, select footer.php.
- Scroll down and paste the Q Pixel code right before the closing </body> tag.
⚠️ Important: There should be no line breaks or blank lines within the tag code. If WordPress detects line breaks, it will automatically add paragraph tags (“<p>”), causing the tag code to break.
Verify Tag Implementation
The Quantcast Tag Inspector is a Google Chrome plugin that checks whether your Quantcast Tag and Audience Segments are implemented correctly. Install the Inspector to review individual pages of your site, and make sure the audience segments are firing correctly. For more information, see the Inspect Your Tag help document.
You are done! Please check the Q Pixel app to confirm that your tags are collecting data. If you are not seeing any activity, reach out to firstname.lastname@example.org or submit a Help Center request at www.quantcast.com. For more information on tagging, see our Tagging Overview article.