---
title: "Australia Charitable Organisation Campaign Category Policy"
slug: "australia-charitable-organisation-campaign-category-policy"
tags: ["Australia", "Campaign Category Policy", "Charitable Organization"]
updated: 2024-03-29T18:04:20Z
published: 2024-03-29T18:04:20Z
canonical: "help.quantcast.com/australia-charitable-organisation-campaign-category-policy"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.quantcast.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Australia Charitable Organisation Campaign Category Policy

This guide provides an overview of Quantcast’s policy guidelines for **Charitable Organisation campaigns in Australia**, including what is supported, restricted, and prohibited. Please review carefully.

To see the full Campaign Policy, see [this page.](https://www.quantcast.com/legal/campaign-policy/)

## **Charity Organisation Campaigns in Australia**

Advertising is supported for Nonprofit / Charitable Organisation campaigns in Australia, including:

- Advocacy campaigns (to create support for specific policies, like legal reform)
- Awareness campaigns (focus on education about causes to raise support)
- Fundraising campaigns (fundraising over an extended period of time to highlight a specific goal)

Carefully review this guide as there are important prohibitions and restrictions with which Advertisers must comply to satisfy Quantcast policies, federal, state, and territorial laws, and self-regulatory codes in all states and territories where the ads will run.

During onboarding, Client must provide a copy of the Advertiser’s registration as a charity with the Australian Charities and Not-for-profits Commission (ACNC).

## **Creative Considerations**

- Ads must include the charitable organisation’s name in legible characters.
- Charitable fundraising is regulated at the state and territory level and Client is responsible for including the Advertiser’s Australian Business Number (ABN), Australian Company Number (ACN), advertiser address, and/or other information where required by local rules.
- Where a campaign involves a raffle or trivia, follow additional requirements for gambling, and Client is responsible for including lottery permit numbers or other disclosures where required by local rules. See the [Gambling Guide](/v1/docs/australia-gambling-campaign-category-policy) for further guidance.

## **Campaign Parameters**

See the [Create a New Campaign](/v1/docs/new-campaign-creation) article for details on setting up a campaign.

- **Permitted targeting types**: all targeting types, subject to the Restricted Data Types section of Quantcast’s Campaign Policy: in connection with the use of any Quantcast product or service, where prohibited by applicable law, Clients may not collect, use, or provide to Quantcast personal data revealing a restricted attribute or characteristic explicitly, by inference, or otherwise, including in creatives and/or strategies like targeting and/or tagging.
- **Permitted tagging**: all tagging types, subject to the Restricted Data Types section of Quantcast’s Campaign Policy: in connection with the use of any Quantcast product or service, where prohibited by applicable law, Clients may not collect, use, or provide to Quantcast personal data revealing a restricted attribute or characteristic explicitly, by inference, or otherwise, including in creatives and/or strategies like targeting and/or tagging.
- **Privacy Act**: Campaigns must not reveal or concern or result in the collection, provision, or processing of the following types of data; or allow reasonably certain inferences concerning:
  - All health-related data (known or inferred, including genetic and biometric information)
  - Racial or ethnic origin
  - Political opinions, membership in a political association
  - Philosophical beliefs
  - Membership in a professional or trade association
  - Membership of a trade union
  - Sexual preferences or practices
  - Criminal record

## **Important Prohibitions**

Advertising for organisations promoting the following is not permitted:

- Political campaigns
- Personal weapons
- Tobacco, nicotine, or vaping
- Cannabis and/or paraphernalia

If you have questions regarding a Nonprofit / Charitable Organisation advertiser or campaign, please contact [advertiser-policy@quantcast.com](mailto:advertiser-policy@quantcast.com).