Once your campaign has been set up, the next step is to set up your Ad Set. There are many sections to cover, and each selection can alter your budget, delivery, and addressable audience. To help you see how each choice affects the audience and budget, there is a forecasting tool on the right side of the screen that provides projections.
Note: While your campaign can target multiple countries, each ad set can target only a single country.
When you create your campaign, you will have the option to create your first ad set.
Note: While in Preview Mode, you cannot publish your campaign and ad set without providing payment details. Your options include applying for a line of credit, or to get started immediately, use a credit card after pressing Publish.