Creatives

Select Creative

It’s now time to attach the media that accompanies your ad campaign.

1. Start by clicking Attach Creatives

2. If you have not yet uploaded material to the creative library, click the Upload Creatives button.

Note: We only support 3rd party hosted VAST video creatives. You can only have one type of creative on each ad set. For example, you cannot have display and native creatives selected on the same ad set.

3. With creatives in your library, select the checkbox next to the creative to add to the specific ad set.

4. Once you’ve selected all the desired creatives, click the Attach button at the top right corner of the window.

Select how your creatives will be used for full performance (both lookalike and retargeting), lookalike, and retargeting campaigns.

• Click the Assignment drop-down menu and select one of the following options:

  • All: Default setting. The creative will be used for lookalike events AND retargeting events.

  • Prospecting Only: The creative will be used only for lookalike events if the ad set has any.

  • Retargeting Only: The creative will be used only for retargeting events if the ad set has any.

NOTE: You can select Prospecting Only if lookalike events are selected for the ad set. Likewise, you can select Retargeting Only if retargeting events are selected for the ad set.

8. Next, Publish your Campaign!