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Segment ID | Segment Name | Segment Description |
1004272079 | Experian > Social Media > Twitter | Social media-based model reporting a consumer's individual propensity to be an active Twitter user based on social media activity; actively following and being followed by social IDs. |
1004272069 | Experian > Social Media > Timeshare Vacation Rental | Social media-based model reporting a consumer's individual propensity to use timeshares or similar vacation rental properties based on using terms such as "airbnb" and "#timeshare" on social media. |
1004272059 | Experian > Social Media > Snapchat | Social media-based model reporting a consumer's individual propensity to be an active Snapchat user based on using terms such as "#snapchat" on social media. |
1004272049 | Experian > Social Media > Pinterest | Social media-based model reporting a consumer's individual propensity to be an active Pinterest user based on using terms such as "#pinterest" on social media. |
1004272039 | Experian > Social Media > Non-traditional Student | Consumer's propensity to be a non-traditional student based on activities such as engaging with "ITT Tech," "Kaplan University" or other popular schools geared toward adults going back to complete an associate's or bachelor's degree. |
1004272029 | Experian > Social Media > LinkedIn | Social media-based model reporting a consumer's individual propensity to be an active LinkedIn user based on using terms such as "@linkedin" on social media. |
1004272019 | Experian > Social Media > Instagram | Social media-based model reporting a consumer's individual propensity to be an active Instagram user based on using terms such as "#instagram" on social media. |
1004272009 | Experian > Social Media > Fitness Device Wearer | Social media-based model reporting a consumer's individual propensity to wear a fitness device based on using terms such as "#fitbit" and "#applewatch" on social media. |
1004271999 | Experian > Social Media > Facebook | Social media-based model reporting a consumer's individual propensity to be an active Facebook user based on using terms such as "#facebook" on social media. |
1004271989 | Experian > Social Media > Subscription Boxes - Apparel | Social media-based model reporting a consumer's individual propensity to be a subscriber of apparel-based continuity boxes based on using terms such as "@stitchfix" and "@fabfitfun" on social media. |
1004271979 | Experian > Social Media > Subscription Boxes-Food | Social media-based model reporting a consumer's individual propensity to be a subscriber of food-based continuity boxes based on using terms such as "@blueapron" and "@rawspicebar" on social media. |
1004271969 | Experian > Social Media > Subscription Boxes - Cosmetics | Social media-based model reporting a consumer's individual propensity to be a subscriber of cosmetics-based continuity boxes based on using terms such as "@allurebeuatybox" and "popsugarbeauty" on social media. |
1004271959 | Experian > Social Media > Black Friday Shopper | Social media-based model reporting a consumer's individual propensity to be a Black Friday shopper based on using terms such as "Black Friday or "#blackfriday" on social media. |
1004271949 | Experian > Social Media > Engaged | Social media-based model reporting a consumer's individual propensity to be engaged based on using terms such as "I'm engaged" or "#imgettingmarried" on social media. |
1004271929 | Experian > Social Media > New Job | Social media-based model reporting a consumer's individual propensity to be starting a new job based on using terms such as "starting a new job" or "#newjob" on social media. |