This report helps you to understand the traffic coming to your site.
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Definitions
Page Views
The Page Views value is the total number of views of all the pages on this property (website, network)
Uniques
The Uniques value is the number of distinct devices that visit this property. For example, if Joe goes to a property 10 times on his desktop computer, that is 10 visits but one unique. If Joe visits a property 5 times from his computer and 5 times from his mobile device, that is 10 visits but 2 uniques.
Calculations
For properties (websites and networks) that have implemented the Measure tag, we measure traffic directly.
Page Views
A page view is an instance of a page being loaded by a browser.
Uniques
Online uniques count reflects the distinct Quantcast cookies received from or sent to visitors. These counts are only available for 1, 7, and 30-day date ranges. However, you can always click in a graph to see uniques for any individual data point.
Using This Report
Use the traffic report to determine how many people have visited this property, across all platforms: web and mobile web.