Q+ Campaign Builder

Welcome to Q+ Campaign, Quantcast’s AI-driven campaign-building process. Now, when you click Add Campaign from the campaigns table, you have two choices: the new AI workflow or the traditional one. The AI process can take you from start to published campaign in minutes.

There are only four steps, and along the way, we’ll guide you in understanding what each decision you make means for your campaign.

Interface showcasing campaign creation with highlighted 'Create Campaigns' button.

Note: This feature is currently in beta and is only enabled for Conversion campaigns. For all other campaign objectives, you will need to switch to the Traditional Campaign Builder.

To get started, click on the Create Campaigns button.

Interface for creating a new campaign with various settings and options displayed.

Give your ad set a meaningful name. Click the Get started button.

Select campaign goals: Conversion and Revenue options highlighted for user selection.

Select your goal: Conversion measured as Cost Per Acquisition (CPA) or Revenue, measured as Return on Ad Spend (ROAS).

Select goal for conversion with CPA target and event details listed below.

Choose your site event(s) from the list. And enter your target
Click Next: Schedule button on the top right of the screen.

Select schedule options for a campaign, including budget and date range settings.

For schedule, you have two options: Always-on and Time Bound.
1. For Always on, you will set a start date and a daily budget. This is an evergreen budget option.
2. For Time-bound, you will enter a date range and a total (lifetime) budget.
Click Next: Creative to continue.

Note: We recommend using multiple creative formats for the best performance.

Creative section indicating no display creatives uploaded, with an option to attach creatives.

Next, you need to select your creatives. If you have already uploaded your creatives, you will see a list of them and can select them. If you have not yet uploaded creatives, a new tab will open for you to do so.

User interface for selecting creatives with highlighted options and navigation buttons.

Once your creatives are attached, click Next: Location to continue.

Select location options including country and AI optimization for ad targeting.

Start by choosing your country. Then choose between allowing Geo by Q to automatically find your best performing locations or manually selecting Locations.

Note: We recommend letting the AI manage your geo locations for the best performance.

Click on the Finish button on the top right to see the AI Recap and Campaign Projections.

Review campaign details including goals, schedule, and creative elements before publishing.

Click Publish.

That’s it, you’re done!

To keep an eye on your campaign, visit AI Campaign Insights to learn how.