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    First Party Audiences
    • 11 Apr 2024
    • 1 Minute to read
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    Contents

    First Party Audiences

    • Updated on 11 Apr 2024
    • 1 Minute to read
    • Contributors
    • Print
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    Article summary

    The Quantcast Platform supports the use of audience segments through integrations with many of the top DMPs. These segments can then be reviewed within our Audiences Tool or activated as part of a campaign. 

    Timestamps:

    • 00:00 Intro

    • 00:44 Adding the audience to a campaign

    • 01:30 Applying the audience data

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